// Case study · Siding contractor
A siding contractor site with a clear path for every customer.
Homeowners, builders and roofers all need something different from a siding contractor. We built a bold, photo-first site with a clear path for each — and the contractor’s manufacturer credential front and center.
// The challenge
What this business was up against.
Siding is a big-ticket decision. Homeowners want proof of quality; builders and roofers want a reliable partner. One generic page can’t speak to both.
// What we focused on
Built around how their customers decide.
01
Separate paths by audience
Homeowners and trade partners each get a clear route to what they need.
02
Proof through photos
Finished projects do the selling, with before-and-after where it helps.
03
Credentials up front
Manufacturer certification and warranty info placed where trust is decided.
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