// Case study · Leather goods
A handmade leather brand that sells the craft, not just the product.
An online store for a small-batch leather maker, built to show the work up close and make buying feel as considered as the goods themselves.
// The challenge
What this business was up against.
Handmade goods compete with mass-produced lookalikes at a fraction of the price. If the site doesn’t show why the details matter, shoppers bounce to the cheaper option.
// What we focused on
Built around how their customers decide.
01
Close-up photography first
Stitching, edges and materials front and center, so the price makes sense before anyone asks.
02
Short path to checkout
Clear product pages, simple options and a cart that doesn’t get in the way.
03
Story where it sells
The maker’s story shows up next to the products, not buried on an About page.
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